Sheehy Auto Stores has launched its 20th annual Sheehy 8000 sales event, a three-week community-wide effort to raise funds for the American Heart Association, the group announced on Friday.
Throughout the rest of the month, each of Sheehy Auto's dealerships throughout Washington, D.C.; Richmond, Va.; and Baltimore will host a variety of initiatives in support of the fundraiser before it wraps up on July 5.
"This year is a milestone for us as we continue our mission to raise awareness and funds for a cause that is close to many of our hearts," Sheehy Auto president Vince Sheehy said in a news release.
"We are thankful for our customers, communities and team members who rally behind this effort, making each year's campaign more successful than the last."
Sheehy Auto said this year’s campaign includes healthy cooking demonstrations, blood pressure screenings and CPR training for employees and the community across all of its locations.
"The support of Sheehy Auto Stores has allowed us to make a considerable impact on the health of our communities in the region," American Heart Association vice president of marketing Michelle Nostheide said. "We appreciate the generosity of their team members, customers and vendors, and their efforts towards workplace wellness. Together, we can lessen the burden and loss heart disease and stroke cause for so many families."
Last year's Sheehy 7000 campaign raised $225,000 for the American Heart Association, according to Sheehy.
Additionally, the dealer group said it has been a several year sponsor of the charity’s National Walking Day, which was held last month at Springfield Town Center in Virginia. Each of Sheehy's dealerships also hosted individual step challenges among employees on the day of the walk.
Sheehy Auto said it has raised a total of more than $40 million for community and non-profit organizations since it was founded in 1966.