Paul Ritchie, AIADA

Thanksgiving has always been one of my favorite holidays. A uniquely American opportunity to gather with family, share favorite recipes, and reflect upon all the blessings in your life is a blessing in itself. But this year, I suspect many dealers will experience indigestion around the Thanksgiving table NOT due entirely... Read More

CPO winners honored at Used Car Week

AuSM Staff

IntelliChoice, Vincentric and U.S. News & World Report each recognized certified pre-owned program award winners during the Used Car Awards luncheon, sponsored by TradeRev.  The luncheon, which also recognized other dealer-level and industry awards, was held during Used Car Week in La Quinta, Calif., last... Read More

COMMENTARY: Baby You Can Drive My Car

Jim Fosina, Fosina Marketing Group

Maybe the Beatles were on to something back in 1965 when they released this single. If you look around the market these days; marketers have their heads down trying to figure out how to transform their business models to include some sort of subscription type offer and bring it to market. It’s really very... Read More

AuSM Staff

Subaru of America recently launched its 10th annual Share the Love event, which will benefit Make-A-Wish America for the seventh year. This month, through Jan. 2, Subaru will donate $250 for every new Subaru vehicle sold or leased to Make-A-Wish or one of three other participating national charities of the... Read More

AuSM Staff outlined for consumers some of the top car deals they can expect to find at their local dealerships. But it would also be prudent for dealers to take note of what specific vehicles shoppers have their eyes on this year as arguably one of the busiest holidays of the year for most dealerships... Read More

AuSM Staff

After narrowing down its list to a few dozen Best Buy Award contenders in 12 major vehicle categories, Kelley Blue Book announced Thursday that it has named the 2018 Honda Accord this year’s overall Best Buy Award winner. In addition to selling for far less than the average new car, the 2018 Honda Accord... Read More

AuSM Staff

Despite an array of online resources available to car shoppers today, interactions with dealership sales staff just before purchasing leads to high sales satisfaction, says J.D. Power.  As vehicle technology features become more advanced, shoppers largely depend on dealership experts to instruct them on how to use... Read More

AuSM Staff

As dealers across the country gear up for what is arguably one of the biggest car shopping holidays of the season, the team at Edmunds announced they anticipate near record deals on new cars this upcoming Black Friday. Edmunds experts shared they expect this year's post-Thanksgiving car shoppers to find some of... Read More