Online used-vehicle sales platform Instamotor announced on Wednesday that it will allow dealers and private sellers in California and Texas to list their available inventory for free on the company’s iOS, Android and web platforms.
By listing on Instamotor, dealers will get:
• Access to more than 100,000 serious car shoppers monthly
• Free inventory listings with viewership and engagement metrics
• Free vehicle history reports for each vehicle listed
Instamotor, which had previously been entirely peer-to-peer, made this decision after continuously receiving interest from dealers seeking relationships and opportunities with the marketplace. The company insisted dealers recognize that listing on Instamotor is an easy way to get additional exposure for their inventory from customers they may not otherwise be able to reach.
Unlike other free mobile marketplaces, Instamotor users are “serious buyers,” according to the company.
Looking ahead, the company will implement certain features to qualify buyers even further, giving sellers the opportunity to clearly identify and ready-to-buy shoppers.
“As a former dealer myself, I understand how valuable it is to gain exposure for available inventory through as many channels as possible, especially via mobile,” Instamotor co-founder and chief operating officer Val Gui said. “By listing on Instamotor, dealers will have the opportunity to make meaningful connections with more than 100,000 users on our marketplace.”
Since its inception, Instamotor insisted that it has provided a safe and transparent way for used-vehicle sellers and buyers to transact. Each vehicle is screened to identify issues such as branded or salvage title, lemon history, odometer inconsistency, weather damage and more. All major issues are flagged on each listing so shoppers can be informed before making their decision.
Instamotor is currently available in the markets of San Francisco, Los Angeles, San Diego, Dallas and Houston, with plans of expanding into additional markets in 2018.
“The way consumers are shopping for and purchasing cars is ever-changing, but we will continue to keep the experience on Instamotor a safe, and easy one,” said Gui.
Gui previously discussed with AuSM how the company to growth through initiatives like what it revealed on Wednesday.