CarStory announced a new partnership with Flick Fusion Video Marketing to combine its artificial intelligence-based autoindustry insights with Flick Fusion's SMARTFLICKS platform.
Dealers can now automatically receive CarStory branded videos which can be added to their inventory at no cost. And Flick Fusion customers also have free access to CarStory Market Reports.
"Anyone who has ever sold cars knows there are key selling features for every vehicle that make it truly unique, add value and are important to the shopper," Flick Fusion chief operating officer Tim James said in a news release. "Merchandising inventory is really about storytelling, and the best story is the one that gets a shopper emotionally attached to a vehicle. SMARTFLICKS is a perfect match for the AI-driven insights and analytics of CarStory."
Additionally, Flick Fusion videos will also be featured on CarStory.com as part of the company’s new partnership.
The integration of video with CarStory’s analytics gives dealers the tools needed to provide customers with an engaging experience, the company said.
"The ability to take our CarStory Market Reports and turn them into videos takes inventory merchandising to a whole new level," added John Price, chief executive officer of CarStory parent company Vast.
"Flick Fusion's SMARTFLICKS platform automates the entire production and distribution process, making it easy for dealers to reach and engage in-market vehicle shoppers across multiple touch-points. This partnership continues to drive forward what it means to sell cars in the Information Age, benefitting dealers and shoppers alike," he explained.
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