CDK makes video marketing tech provider new program partner

URBANDALE, Iowa - 

Flick Fusion Video Marketing announced Tuesday that it has joined the CDK Global Partner Program to offer dealers SMARTFLICKS, its full-solution video marketing and hosting platform.

Flick Fusion is now part of a marketplace made up of around 300 partner companies that offer more than 400 different applications for auto dealers.

"Many dealers now realize that videos are not something to just post on your website, but an essential part of an integrated online marketing strategy that will increase the informational and emotional value of the dealership’s online content across all digital touch-points," Flick Fusion chief operating officer Tim James said in a news release. "The integration with CDK allows more dealerships to take advantage of our dynamic video marketing and hosting platform."

SMARTFLICKS automates the entire video production and distribution process so dealers can easily make inventory videos and personalize video e-mails and customer testimonial videos.

The platform is designed to deliver videos that fit shoppers’ needs at the right time during the car buying process. It monitors the activity of dealership videos and tracks individual shopper’s behavior.

Using shopper's activity, SMARTFLICKS can instantly cue relevant video content and integrated marketing messages.

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