Lotlinx adds 2 new VPs, expands Chicago offices


LotLinx announced Tuesday that along with recently expanding its offices in the historic Downtown Chicago Loop, it has named Bob Sherman vice president of enterprise business development and Kim De Palma VP of enterprise partner development.

The company said the recent expansion will allow it to accommodate its fast-growing team.

These appointments follow the addition of John Gottschalk as senior VP of client relationships in September.

Sherman brings nearly 25 years of automotive experience with a focus on data for marketing and attribution purposes.

At R.L. Polk & Co., which was acquired by IHS Markit, Sherman was responsible for approaching third-party companies to sell data back into the marketplace.

His track record includes placing different automotive vendors together to form lasting partnerships, according to LotLinx.

"We're very pleased to add Bob and Kim to our team. Ms. DePalma is a highly respected communications and business development leader in the automotive sector with a strong track record of optimizing sales and marketing results. Mr. Sherman has a true understanding of how data drives performance in today’s digital ecosystem," Eric Brown, president of LotLinx, said.  "We are very fortunate to have these two exceptional and highly respected leaders join our team"

De Palma, who most recently led business development for call management company CallRevu, has experience brokering strategic partnerships with dealers across both the U.S. and Canada, according to LotLinx.

Additionally, prior to CallRevu, De Palma also served as director of conference operations at Digital Dealer, where in addition to developing a robust network while supporting events, she was tasked with creating solutions designed to increase market share, customer retention and profitability.

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