Manheim Market Report achieves 23 million visits in year


Following upgrades made to the Manheim Market Report this past summer, Manheim has announced that the tool received an estimated total of 23 million visits last year.

Upgrades made to MMR this past summer include valuation adjustments for a vehicle’s AutoGrade condition and enhanced mobile and desktop interfaces.

On average, more than 90,000 unique users access MMR each month, according to Manheim.

“Our improvements are bringing record visits and rave reviews from both buyers and sellers,” Cox Automotive inventory solutions vice president of product management Ed Berkowitz said in a news release. “With richer data, increased accuracy and MMR being the first valuation tool to incorporate OEM, VIN-specific data, clients can make smarter, faster business decisions.”

MMR can help clients make both smarter and faster decisions, the company said.

In addition to delivering accurate vehicle valuation to buyers and sellers who transact business digitally, Manheim’s MMR valuation tool uses OEM build-data and adjusts valuation for AutoGrade condition.

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